“Do the next interesting thing”: Brand Maven Madeline Fetterly on Founding & Leading Be the Brand

Brand maven Madeline Fetterly’s advice to her 24-year-old self? Don’t worry about the path—just do the next interesting thing. Good advice from a woman who not only does the next interesting thing, but also she invents it. Before Madeline started Be the Brand, she worked at powerhouse international women’s empowerment organization, Vital Voices.  Hear about Madeline’s decision to leave beloved Vital Voices and focus on Be the Brand, a decision she made because she knew that she “could no longer run full speed in both directions.”

This Madam Policy episode is full of pragmatic, implementable and important advice on building your own personal brand: what to do and what not to do. Madeline sits down with hosts Dee Martin and Caitlin Sickles to discuss personal and professional branding in the digital space, how to make decisions on career shifts, and how to balance working and growing in your career with being a mother and a member of a family. Make sure to tune in!